by AI admin | Dec 6, 2023 | Media
From AI-enhanced media buying decisioning to carbon-busting DOOH measurement tools, Performance Marketing Week round up their top 5 adtech tools of the week, that includes Amplified Intelligence’s attentionPLAN® media planning tool. Amplified...
by AI admin | Dec 4, 2023 | Media
Access to accurate, human-centric data about platform and format-specific attention performance will help brands and agencies make strategic planning decisions using attentionPLAN®. Adelaide, Sydney, London & New York, 5th December 2023: Amplified Intelligence the...
by AI admin | Nov 24, 2023 | Media
In the third and final part of The Drum’s series on the art and science of attention, measurement experts share advice for marketers to embrace the future digital media success metric. In a world where media efficiency is being challenged, the advertising...
by AI admin | Nov 7, 2023 | Media
Amplified Intelligence unveils PepsiCo Europe partnership alongside latest research takeaways: revealing how brand size impacts advertising gains and examining ad effectiveness across biggest social media platforms Adelaide, Sydney, London & New York, 7th November...
by AI admin | Nov 2, 2023 | Media
Amplified Intelligence founder and CEO Dr Karen Nelson-Field has been named in Adwanted’s Top 50 Women Gamechangers in TV for 2023. Amplified Intelligence’s Dr Karen Nelson-Field has joined an impressive and elite group of innovative and inspiring women...
by AI admin | Oct 19, 2023 | Media
The latest IPA Bellwether Q3 2023 report makes for fascinating reading as marketing budgets continue to grow, PR booms and everyone has their eyes on a possible recession on the horizon. MediaShotz spoke media, PR, marketing and adtech experts including Amplified...
