by AI admin | Dec 4, 2023 | Media
Access to accurate, human-centric data about platform and format-specific attention performance will help brands and agencies make strategic planning decisions using attentionPLAN®. Adelaide, Sydney, London & New York, 5th December 2023: Amplified Intelligence the...
by AI admin | Nov 7, 2023 | Media
Amplified Intelligence unveils PepsiCo Europe partnership alongside latest research takeaways: revealing how brand size impacts advertising gains and examining ad effectiveness across biggest social media platforms Adelaide, Sydney, London & New York, 7th November...
by AI admin | Nov 2, 2023 | Media
Amplified Intelligence founder and CEO Dr Karen Nelson-Field has been named in Adwanted’s Top 50 Women Gamechangers in TV for 2023. Amplified Intelligence’s Dr Karen Nelson-Field has joined an impressive and elite group of innovative and inspiring women...
by AI admin | Oct 10, 2023 | Media
Amplified Intelligence partners with Chalice Custom Algorithms for attention-led bidding trials, boosting ad recall by 70%. Tests of attention-driven media buying in the US and Australia drive ROI and cut wastage Adelaide, London & New York, 9th October 2023:...
by AI admin | Oct 3, 2023 | Media
MEDIA RELEASE: Sydney, Australia – October 3 , 2023 – Advertisers will for the first time be able to measure the attention across their programmatic advertising buy following a major new partnership between Yahoo and Amplified Intelligence. The market-first...
by AI admin | Sep 14, 2023 | Media
Dr Karen Nelson-Field joins internationally renowned panelists in a marketing first to present The Triple Opportunity of Attention at the Advertising Council Australia and WARC’s webinar in September 2023. Amplified Intelligence’s Dr Karen Nelson-Field...