by AI admin | Feb 22, 2022 | Media
Unruly VP Nigel Ashton and Accenture Interactive’s Rod da Rosa to head up new London hub as leader in measurement of online attention steps up global expansion plans. LONDON, ADELAIDE — February 22, 2022 – Global attention measurement platform Amplified...
by AI admin | Nov 9, 2021 | Article, Uncategorized
There is more to audience measurement than meets the eye and the industry has known for a while that a shake-up was on the cards. Enter stage left – attention measurement in advertising. A human centred measurement that can bypass walled gardens and remain...